Kamaali Couture is a bespoke bridal, couture and luxury pret label, co-founded by dynamic sister duo Kamaali Mehta and Shruti Mehta. Kamaali has developed a unique style of her own, designing custom made clothing which is not only contemporary but also a trendy rendition to the changing fashion scenario. Having understood the market's diversity, she has launched her forthcoming collection titled ‘Bejeweled Woods’ showcasing supreme versatility and class.
The new Autumn/Winter 2017 collection includes an array of western silhouettes ranging from couture gowns to cocktail dresses and beautiful sari gowns.
Her understanding of the market, is reflected in her designing, and in her creative uses of embroideries, which has created a new classicism, a staple for anyone's bridal wardrobe. Kamaali has stepped forward to make her collection very wearable and versatile, which can easily be worn from Day to Night.
The brand is stepping forward to create an identity for the modern day woman who is independent and self-assured. The collection, ‘Bejeweled Woods’ classifies its distinctive use of the royal tones of the forest through the color palette that revolves around emerald green, peach moonstone, purple, obsidian black and imperial topaz gold.
The inspiration behind the whole look and feel of the collection was the designer duo’s recent travel to Pench in Madhya Pradesh in the summer, where the scorching heat and its effects were highly visible in the surroundings. It felt like the sun’s rays created silhouettes, which Kamaali envisioned as pleating and cascades in the garments. The set devised for the collection with the use of dry leaves and trees with twigs was exactly what the designers spotted in their travel, thus taking inspiration from and translating it beautifully into their collection, Bejeweled Woods.
While using quality fabrics such as taffeta, silk, velvet and lycra with details of dabka embroidery, cut-dana and chains, which is inspired by leaves and branches that add a touch of softness and delicacy. The collection is a depiction of vintage baroque embroideries with a modern twist of contemporary elements.